𝗔𝗽𝗿𝗶𝗹’𝘀 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗨𝗽𝗱𝗮𝘁𝗲𝘀 𝗔𝗿𝗲 𝗛𝗲𝗿𝗲! 📢

As we wrap up a super busy April (hello Easter, Q1 reviews and financial year end reporting), this month we've seen some exciting new updates across social platforms that we want to make sure you haven't missed. 🧐

1. Meta Rolls Out Ads on Threads

   Meta has officially rolled out advertising on Threads, giving businesses the option to extend their existing campaigns without the need for new creative assets or extra resources.

   This update makes it even easier to reach broader audiences across Meta’s platforms—and could help improve overall campaign performance with minimal additional effort.

2. Instagram Launches Video Editing App

   Instagram has introduced Edits, a new standalone app designed to simplify and speed up video editing.

   Packed with essential tools, it’s ideal for content creators who want a streamlined way to produce high-quality videos. If video is central to your content strategy this year, Edits is definitely worth a try.

3. More Perks for LinkedIn Premium Pages

   LinkedIn continues to enhance its Premium Company Pages, with new features aimed at boosting visibility and audience growth.

   One standout update: you can now invite followers from similar Pages to check out your company—before they decide to click away. A smart feature for brands looking to build their presence and reach the right audience.

4. Instagram Starts Testing Story Collabs

   Instagram is experimenting with a new feature called Storylines, which allows users to link their Stories together.

   While still in early testing, it has the potential to create more collaborative and engaging Story content—helping boost visibility and interaction in fresh, creative ways.

Need help refreshing your strategy for summer? Whether you're planning a seasonal refresh or need help bringing new ideas to life, we’re here to support you. Send us a message — let’s chat about how we can make your content work harder this summer.